Boho hit both the runway and the top of last year’s fashion trends lists, thanks to the clothing brand Chloé, which delivered the ultimate cool girl collection for their A/W 2024 season. Suddenly, looks that might have seemed dated by decades felt fresh, fun, and even a little irreverent. The style emulates beautiful and breezy—and this year brings about a fresh, modern take.
Along with wanting to look the playful part, it’s an even more appealing way of life. While only a select few become models, anyone can infuse their personal style into their home.
And while the boho aesthetic may conjure memories of dorm rooms with macrame plant holders and tie-dyed tapestries, fear not: The current look is much more luxurious. This season, boho is all about mixing pretty patterns and high-end fabrics in an approachable way. To break it down, an expert from the design world dropped all the details on how you can add the fashionable style to your space this year.
Jay Wilde
All About the Boho Aesthetic
“Boho style is a free-spirited, playful aesthetic that melds natural, organic elements with global and travel-inspired decor,” explains Task Rabbiter Anne Mooney.
Boho is fun and pleasing to look at—but just a little undone. If you want your home to look in vogue, but feel relaxed, this aesthetic is made for you. It’s not only lovely, it’s livable.
“While a little disorder seems out of place in a quiet luxury-inspired home, an art project in process or a blanket strewn across the family sofa only enhances the ambience of a boho abode,” Mooney says.
She’s discovered her clients are looking for an alternative to the monochromatic neutral interiors that were popular in prior years. Now, boho allows you to express yourself with color and texture.
Other than major design houses embracing the look, it’s trending because maximalism continues to dominate in interiors. Everyone is leaning eclectic and thrifty: The pendulum has officially swung away from perfectly put-together.
Adding Boho Style to Your Home—and Keeping It Modern
The boho aesthetic is the perfect opportunity to breathe some life into your home. Since bohemians were considered to be rule breakers, don’t be afraid to mix things up in your spaces by ignoring typical design conventions.
Patterns and bold colors are synonymous with boho style, so feel free to layer on multiple motifs in a room. If you keep a common color that flows through all of them, it still feels intentional when you incorporate more vivid hues on your curtains, rugs, and couches. This is a philosophy where more is considered more.
You can also play with contrasting textures. Pair a floaty floral with rich velvet, or add in crisp cotton with a hand-woven knit or faux fur to create a dynamic environment that keeps the eye intrigued.
“This style is great for families, where every member can contribute their own twist on the aesthetic,” Mooney says. “Collections of all kinds can find their place, whether you collect heirloom baskets, antique spoons, or vintage hats.”
While you’re adding layers of patterns and textures, you can also layer collectibles that give your home a personality. If you’re in the market for new pieces (or inspiration), take a trip to your favorite secondhand shop. Boho fully leans into mixing different eras, a decor style that brings about a vintage eclectic look, and this keeps your space feeling timeless.
“The great virtue of boho is that it knows no bounds,” Mooney says. “You can add a splash of boho by displaying souvenirs from your last trip abroad, artisan-made goods from Etsy, or your latest flea market finds. If you have an interest in historic iconography or handmade ceramics, collections of these items add to the aesthetic.”
