The world of fragrances can feel overwhelming, especially for those who aren’t sure what they like or where to start, and Kaorium is a first-of-its-kind AI system to help customers discover their preferences. Using big data and natural language processing, Kaorium converts scent into words and vice versa, effectively decoding the world of scents so that people can get personal recommendations and deepen their connection with scents.
Kaorium’s in-store consoles are set to transform experiences with scent for customers and retailers alike. Beyond fragrance, Kaorium has the power to bring more richness and appreciation to the flavors of whisky, wine, and beer, as it has already adapted its technology to help with navigating the nuances of sake flavors in Japan.